Why Becoming a CSPO Matters for the Businesses I Work With
I’m excited to share some personal news - I recently completed my Certified Scrum Product Owner (CSPO) certification. For me, this isn’t just another badge; it’s a way of strengthening how I can help businesses adapt, simplify, and grow.
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So what does that mean for you as a business owner? Let me explain in simple terms.
The role of a Product Owner in agile projects is all about maximising value. It’s not about adding more features, but about making sure the right things get built at the right time. In small and medium businesses, I often see teams drowning in to-do lists, unsure which improvements or systems to tackle first. That’s where this skillset comes in.
With CSPO training, I’m better equipped to:
Prioritise what truly matters - Helping you focus on the changes that deliver the biggest impact, instead of spreading resources too thin.
Bridge the gap between business and technology - translating your business goals into clear steps that developers, vendors, or internal teams can actually execute.
Embrace agility - breaking large, intimidating projects into smaller, testable steps so you can see progress quickly and adapt as your needs evolve.
Here’s a real-world example: I recently worked with an SME that wanted to digitise their sales and operations process. Instead of trying to roll out a massive ERP system all at once (which often fails), we mapped out their most pressing need first - sales reporting. By focusing on that, they saw immediate value, gained confidence in the new way of working, and were ready for the next phase. That’s agile thinking in action.
For SMEs, agility isn’t about fancy frameworks or jargon. It’s about making smart, practical choices so your business doesn’t get stuck in endless planning or costly systems that no one ends up using.
Earning the CSPO has given me new tools and perspectives, but the goal remains the same: to help you streamline your processes, remove confusion, and set your business up for sustainable growth.
If your team often asks, “What should we tackle first?” or “How do we make this project less overwhelming?”, then this way of working could be a game changer for you.
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